Discuss sustainable consumption with a new chatbot!
In connection with the final conference of Mistra Sustainable Consumption, a chatbot on sustainable consumption is being launched. It is based on hundreds of scientific articles and reports written by researchers within the programme. With the bot Greenchat, you can...
Free Online Course Tackles Myths About Sustainable Consumption
A new online course focuses on the most common myths about sustainable consumption. The course is free of charge and open to everyone worldwide. The course is offered as a MOOC, Massive Open Online Course, making it open to all, regardless of background, location or...
A food tax shift could save lives – without a price hike in the average shopping basket
Photo collage: 1.Pexels, 2.Pixabay, 3.Pixabay, 4.Wikimedia Commons More expensive steak, cheaper tomatoes, but the same total cost for the average basket of groceries at the supermarket. A comprehensive study, led by researchers from Chalmers University of Technology...
See PhD defense “Mainstreaming Sustainable Consumption – Practices, Perspectives, and the Case of Food”
Image: Cover of thesis and Vishal Parekh. Welcome to Vishal Parekh’s PhD defense "Mainstreaming Sustainable Consumption – Practices, Perspectives, and the Case of Food" at Friday, September 26th. The thesis aims to explore the potential roles and perspectives of...
New study: Swedish government’s climate policy is both unfair and harmful to the economy
Prime Minister Ulf Kristersson and Climate Minister Romina Pourmokhtari Photo: Ninni Andersson and Kristian Pohl/The Government Offices of Sweden Cutting taxes on petrol and diesel not only increases emissions, it is also a poor use of public funds if the goal is to...
“This meeting has gained a new urgency” – The world’s largest conference on sustainable consumption held in Lund
Hanna Eggestrand Vaughan, Tim Jackson (Photo: Peter Nygaard Christensen), Eskil Engström The SCORAI Europe Conference 2025, a major international traveling conference on sustainable consumption, was held this year in Lund. Over four days, more than 500 researchers and...
New Book: The Climate Debate Need new Framing to Reach More People
Photo: Manchester University Press Have you ever felt annoyed when someone proudly posts on social media how environmentally friendly they are by avoiding flights, recycling or eating only vegetarian food, even though you share the same values? How we frame...
Join the World’s Largest Conference on Sustainable Consumption
TIm Jackson, Lunds university and Matthias Lehner to the right. Photo: Kenneth Ruona The SCORAI Europe Conference 2025 is possibly the world’s largest gathering focused on sustainable consumption. In 2025, the conference will take place in Lund, Sweden, and the...
Lowering VAT on Food Could Increase Acceptance of a Meat Tax
Despite the climate and health benefits of taxing red and processed meat, such a tax lacks widespread support among the public and policymakers. However, a new study shows that acceptance increases when the tax is offset by lowering VAT on other food items. Red and...
Responsibility Beyond the Individual – A Summary of Four Years of Research
From efficiency to sufficiency: a new article summarizes the results from the first four years of Mistra Sustainable Consumption. The research program Mistra Sustainable Consumption is now in its eighth year. A recent article summarizes the findings from the program’s...
The whole world took notice of her research on men’s emissions
https://www.youtube.com/watch?v=kaBBdU-pjPA&t=1s Watch the story about the viral article on men's emissions above. In July 2021, Mistra Sustainable Consumption published a scientific study on how individuals’ climate emissions could be reduced by 40%. This became...
Mistra SC at COP29: How can we reduce consumption-based emissions in the Nordic countries?
PHOTO: Göran Finnveden participating via video link during the climate summit in Baku. Common Nordic rules for the production of goods, a focus on emissions in public procurement, and fewer opportunities for tax deductions on business travel by car – these are some of...
Citizen or Consumer? How Our Values Drive Sustainability
PHOTO: Tetiana Lazunova & Dzmitry Baranau, Mostphotos Values are our fundamental beliefs about what is important and right. To tackle the ecological crisis, a shift in values is needed, according to several researchers from KTH and others. Hanna Eggestrand...
18 Million SEK for Mistra Sustainable Consumption Researchers
PHOTO: Matthias Lehner, Pernilla Hagbert and Göran Finnveden Several researchers from Mistra Sustainable Consumption have been awarded a total of 18 million SEK in research funding. The funds will enable further research into sustainable consumption. Formas, a Swedish...
New Report: These Policies Could Reduce Nordic Emissions
In a new report personally delivered to the Swedish Climate Minister Romina Pourmokthari (L) today, researchers examine which policy measures are most effective in reducing consumption-based greenhouse gas emissions in the Nordic countries. The researchers focused on...
Transition with Empowerment
The sustainability transition involves more than just new technologies and fossil-free solutions. In a recent scientific article, researchers examine how adaptability, empowerment, and locally available resources can promote sustainable practices. When studying...
FAQ – Frequently Asked Questions About Sustainable Consumption and Researchers’ Answers
Can we eat meat if we want to meet climate goals? What will we consume in the future? Who bears the greatest responsibility for solving the climate issue – consumers, companies, or politicians? These and many other questions are answered in our FAQ. In "FAQ -...
Food Activists Show the Way to Sustainable Economies
Foodwaste in Denmark. PHOTO: Thor Nielsen/CC BY-NC-SA Food waste activists are creating a climate-friendly and socially just economic model without the need for large financial capital. They achieve this by treating their activities as a commons for food, according to...
























